Overview
The Dalí Museum is entering a pivotal new chapter, building on its legacy as a global center for art, innovation and education and increasing our capacity to serve the community and the world. This transformative physical expansion will allow The Dalí to deepen engagement with Salvador Dalí’s work, advance groundbreaking interdisciplinary programming and create more inclusive, inspiring spaces for learning, dialogue and connection.
Rooted in Salvador Dalí’s belief that the world cannot be accurately seen from a single perspective, this expansion will unlock new possibilities for creativity and human understanding. It will reinforce The Dalí’s role as a cultural anchor for St. Petersburg, a leader in immersive and digital experiences and create a campus where curiosity, imagination and empathy thrive for generations to come.
From the Director
Why This Expansion Matters
This expansion comes at a moment of extraordinary opportunity. Demand for The Dalí’s collection, educational programs and immersive experiences continues to grow, while audiences increasingly seek meaningful, participatory experiences. The expanded Museum will allow The Dalí to welcome more visitors, serve more students and educators, host deeper community conversations and push the boundaries of art and technology—ensuring that Dalí’s legacy remains vibrant, relevant and accessible in a rapidly changing world.
Projected 10-Year Impact
4.9 million visitors expected
$1.9 billion total economic impact
1.3 million overnight stays expected
10x more education space
* Visitor profile data by Destination Analysts, 2018-2022; Economic impact projections by Research Data Services, Inc., 2022
"This expansion represents exactly the kind of strategic investment that strengthens Pinellas County for generations to come. The Dalí Museum is not only a world-class cultural institution, it is a powerful economic driver and community asset. By reinvesting visitor-generated dollars into projects like this, we are supporting local jobs, strengthening tourism and ensuring that arts and innovation remain central to our region’s future.”
— Kathleen Peters, Pinellas County Commissioner
"The Dalí Museum is a cultural engine for this community and a cornerstone of St. Petersburg’s global identity. Investments like this strengthen the identity that defines our region and attracts visitors from around the world.”
— Brian Lowack, President/CEO, Visit St. Pete-Clearwater